The Most Simple Podcast Launch Strategy

Podcast Launch Strategy was designed to help anyone looking to make a greater impact than they are right now. 

You might be frustrated with where you currently are in your career or super passionate about your career and want to dive in more. This is a beginners course to podcasting covering the fundamentals from conceptualization to creation, implementation and post launch success starting with the fundamentals and slowly introducing advanced techniques.

Good luck! 

Absolutely! We've actually created a tool to help you come up with a killer podcast concept, pla your first episodes and help you brainstorm. Try for free  

See our Mastering The Podcast Game course for 20+ expert interviews with industry leading podcasters and entrepreneurs sharing exactly how they grew and monetized their podcast. Just $29 on AppSumo

We've curated a collection of budget-friendly tools for recording, editing, launching, analyzing and marketing your brand new podcast. 

We love featuring podcasts that we've had a hand in supporting to get live. Submit your podcast in our private community to guarantee getting featured. 

One of the benefits of purchasing the Podcast Launch Strategy is that you get access to our private community for accountability, connection, attend live events and find guests. 

I often get the question, "How long should my podcast be?" 30 minutes? 1 hour? and my answer is, "As long as it needs to be." That said, there are various statistics floating out that 27 is a great number but not all podcasts are the same . Podcasts come in a bunch of different formats. Do what you think is best for the people you are trying to impact. Short episodes could work for solo podcasts or longer episodes for interviews. 

Quality is way more important than quantity in our opinion. 

The course is self-paced, allowing you to go through the material at your own speed. You can complete it in a few days or take longer if needed. 

The course is beginner-friendly and includes detailed instructions on recording techniques and equipment recommendations to help you get started confidently. 

Finding a niche or topic that resonates with both the host and potential audience is crucial. To help you get started, share some of your ideas with our AI assistant who will help you come up with an initial concept. It's free. 

The best thing to do to lower the barrier is to pick a topic you’re passionate about and knowledgeable in or want to be knowledgable in. Consider your target audience and think about what would interest or help them. A niche topic often performs better than a broad one. 

You can’t use copyrighted music without permission. Use royalty-free music from sources like Epidemic Sound, Artlist, or Free Music Archive to avoid legal issues. 

The best option as a beginner is to record in a quiet, echo-free space. Use a good-quality microphone, and edit your audio to remove background noise and awkward pauses. Consider using tools like Resound or Riverside for leveling and compression.

While not mandatory, a website can help with discoverability, provide additional resources for listeners, and serve as a central hub for your content. You can direct people to your website to sign up for contests, read blogs about the episodes or get more helpful content. If you are serious about podcasting and doing it right, I'd recommend having a website to compliment your podcast. We use Uniform Platform as it's super easy to create simple websites. 

Not necessarily. Solo podcasts work well for sharing expertise, while co-hosted shows can add dynamic conversations and perspectives. Choose what suits your style and goals. A benefit of starting a podcast on your own is that you will have full creative control and can make 100% of the decisions about your podcast.  

Easy. You can reach out to people in your network, industry experts, or those active in your niche on social media. Better yet, you can ask inside our private community.

This is hard but try to speak directly to your audience, invite listeners to share feedback, and create content they care about. Adding variety, like interviews or mini-series, can also maintain interest. You can create a feedback form for your website which you can use to start with. 

While some podcasters earn a significant income, it often takes time to build an audience and secure sponsors. Both ways can be monetized. Be patient and focus on providing value to your listeners. Podcasting is not typically a "get rich quick" venture, however you can make money if you have website and provide more value to your listeners by solving their problems. Affiliat e marketing is an easy revenue stream you can master. You can sell your own products. Your repurpose your content into educational resources. Start small and focus on providing value to your listeners first. 

Once you have a consistent listener base, you can approach sponsors whose products or services align with your niche. Many podcasters use platforms like Podcorn to connect with potential sponsors. Sponsorships are just one way to monetize your podcast but there are much easier ways to make money without sponsors. 

The easiest way to promote your podcast is to share your episodes on social media, collaborate with other podcasters, and optimize your episode titles and descriptions for SEO. Building an email list and creating a website for your podcast can also help. 

To get it to practice about what to do when you can download our Podcast Launch SOP for $7. Follow this and iterate based on what works best for you.